Startup Salary & Equity Database

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12 submissions; add yours today

Title Salary Hide salary, order only Equity % Equity $ Hide equity, order only Location Total YOE Years at Startup Stage Size Valuation Date
Director of Marketing $220,000 $220,000 0.22% $400,000 $400,000 San Francisco Bay Area 20.0 1.0 Series B 51-100 employees $182M 2023/09
Director of Marketing $217,000 $217,000 0.011% $128,000 $128,000 Los Angeles 15.0 1.0 Series B 101-200 employees $1B 2023/06
Director of Marketing $228,000 $228,000 0.01% $250,000 $250,000 Remote US 11.0 1.5 Series F 501-1000 employees $2B 2023/05
Director of Marketing $230,000 $230,000 0.0625% $1,250,000 $1,250,000 Remote US 14.0 2.0 Series D 201-500 employees $2B 2023/01
Director of Marketing $185,000 $185,000 0.6% $60,000 $60,000 Remote US 9.0 0.0 Seed 11-50 employees $10M 2022/12
Director of Marketing $245,000 $245,000 0.03% $450,000 $450,000 Seattle 12.0 0.0 Series B 101-200 employees $2B 2022/11
Director of Marketing $180,000 $180,000 0.15% $150,000 $150,000 Los Angeles 7.0 0.0 Series A 11-50 employees $100M 2022/07
Director of Marketing $175,000 $175,000 0.14% $140,000 $140,000 Remote US 6.0 0.0 Series A 11-50 employees $100M 2022/07
Director of Marketing $140,000 $140,000 0.5% - - Remote US 9.0 0.0 Series A 11-50 employees - 2022/06
Director of Marketing $173,000 $173,000 0.15% $68,000 $68,000 San Francisco 9.0 0.0 Series A 11-50 employees $45M 2022/04
Director of Marketing $160,000 $160,000 0.31% - - San Francisco 5.0 0.0 Series B 101-200 employees - 2022/03
Director of Marketing $225,000 $225,000 0.17% - - Remote 4.0 0.0 Post-IPO 51-100 employees - 2022/02

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Combination of private submissions and private benchmarks. Exact submission date is listed under "Date" column. All submissions are vetted for accuracy.

It's your % ownership of the startup. Calculated one of two ways:
โ€ข Your total # of shares รท Fully diluted outstanding shares x 100 โ€” confirm that it's fully diluted; otherwise, your stake will look higher than it truly is
โ€ข Current value of your shares รท current company valuation x 100 โ€” value is based on preferred price (what investors paid); updates with each fundraise

Always make sure you have the numerator and the denominator.

Equity % helps you project what you stand to make. For example, if you have a 1% equity stake in a startup valued at $100M, which eventually IPOs at $1B, your stake will be worth 1% * $1B * dilution rate โ€” dilution rate varies, but a rule of thumb is to assume 10-25% per funding round. This means the earlier you join, the more diluted you'll become. But you'll also have a lower strike price and usually a much bigger % to start with.

TLDR: know your comp band, target a percentile in-line with how strongly the company needs your skillset, and counter based on what you care about most (salary, equity, bonus, benefits).

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